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Archive for July, 2008

Toxic Buzzword of the Week: Customer Preference Advertising

Tuesday, July 22nd, 2008

This week’s totally toxic buzzword comes from a letter sent by ISP Embarq in response to a formal inquiry from several members of congress asking whether it ever warned its customers before subjecting them to monitoring using technology supplied by NebuAd (it didn’t).
The term “Customer Preference Advertising” would make George Orwell proud, because it so […]

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